I recommend writing your Summary wherever you're most comfortable, then paste it into a tool like WordCounter to make sure you're within LinkedIn's limits. LinkedIn Summary Limits: LinkedIn recently expanded the limit for the Summary / About section to 2,000 characters.
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That will open up the text editor where you can add or update your Summary / About. When you're there, click on the pencil icon in the upper right of that section: On your profile, scroll down until you see the About section.
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How To Edit Your LinkedIn SummaryĮasy! All you need to do is go to LinkedIn and head to your profile. It can differentiate you from the competition and compel your target audience (recruiters, followers, prospects, etc.) to reach out to you. You'll turn your LinkedIn profile into an inbound lead generating machine, no matter what your goals are.
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“Should this be polish and professional or casual and personal?”īut when you get it right, a great LinkedIn Summary can completely change the game.You can say anything! Which leads to all kinds of questions: When you click “edit” on your Summary for the first time, all you get is a blank box with a blinking cursor. It's one of the most important sections of your profile, but it's also one of the most intimidating. If your LinkedIn Headline is your hook, your LinkedIn Summary is where you expand on your story, your value, and where you drive your reader to take action. Your LinkedIn summary is the largest freeform text area on your profile. My goal with this article is to teach you the same LinkedIn Summary tactics that have helped me (and thousands of my clients) achieve those results! Why Does Your LinkedIn Summary (a.k.a LinkedIn About Section) Matter? Here's a quick look at my profile views for the past 90 days: On top of that, I grew my LinkedIn following from 3,000 people to over 100,000 in 12 months and continued to go from 100,000 to 850,000+ in the past two years. I don't do outbound promotion, all of my leads reach out to me (typically after reading my LinkedIn Summary)! If you're an entrepreneur or thought leader, I've used LinkedIn to create a profitable business with a pipeline that's bursting at the seams. If you're a professional, I've leveraged LinkedIn to help drive tens of millions of dollars in new business as a Director of Partner Development for Microsoft. My systems have helped them go on to land jobs at places like Microsoft, Google, Tesla, Facebook, Goldman Sachs, Deloitte, and thousands of other companies. If you're a job seeker, I've coached thousands of other people (just like you) to leverage LinkedIn in their job search. This article is focused on everyone who might be using LinkedIn - job seekers, professionals, thought leaders, and entrepreneurs - so let's cover them all: Why should you care about what I have to say? There are a LOT of LinkedIn “experts” out there with all kinds of opinions.
4 Tips To Maximize Your LinkedIn Summary Resultsīut first, I think it's important to share a bit about me and why I'm qualified to share this advice… Who Am I To Give LinkedIn Advice?.LinkedIn Summaries For Entrepreneurs: Templates & Examples.LinkedIn Summaries For Job Seekers: Templates & Examples.That's exactly what we're going to break down in this post.
Where do you even start? What exactly makes a LinkedIn Summary great? How does that differ for job seekers, professionals, entrepreneurs, and thought leaders? It's the place where you get to tell your story, share your value, and get other people excited to reach out!īut crafting a great Summary is easier said than done. Your Summary is one of the most important parts of your LinkedIn Profile. And you can do all of the above with the right LinkedIn Summary. What if there was an easy way to boost the visibility of your LinkedIn profile, land more job interviews, and have more prospects reaching out to you?
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